Campaign Kickoff- 60 years of caring

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(Moncton, N.B. – September 10, 2013) – The United Way of Greater Moncton and Southeastern New Brunswick kicked off its 2013 campaign at a luncheon this afternoon at the Delta Beausejour. A crowd of community members, local business leaders and politicians cheered as the organization unveiled its largest goal to date – $2,285,742.69 million. The Kim Halliday Asset Builder Awards and the Agent of Change award were also presented at this year’s campaign kick-off.  2013 Campaign Chair Marshall Button, from the Capitol Theater, took time to introduce the varied community members who make the campaign possible each year and talked about this year’s campaign theme. “Our theme for this year’s campaign is 60 years of caring. This spring I had the great privilege to accompany a few members our United Way team for a national conference to Hamilton Ontario.  This was certainly an eye-opening experience for me—one, to see many of the fantastic activities that go on across the country, but more importantly, it made me realize how great a job we are doing right here in our region and that we take a back seat to no one. We look forward to celebrating 60 years in the community.” The local United Way’s annual fundraising campaign, which the majority of runs from September to December, raises money primarily through workplace payroll deduction programs, as well as through individual and corporate contributions. All funds remain in Southeastern New Brunswick and are distributed to social service agencies in the area after a thorough review by community volunteers.

Founded in 1953, the United Way of Greater Moncton and Southeastern New Brunswick Region Inc. is a non-profit, charitable organization that brings people and resources together to improve lives in our region. The organization is committed to addressing the root causes of issues affecting communities, families and individuals.

The Kim Halliday Asset Builder Awards is named in honour of former United Way Executive Director and community advocate Kim Halliday, who passed away in 2007. The awards recognize an adult and youth who act in, build and change, their community in a variety of ways.  Christopher Jackson Firefighter of the City of Moncton was presented with adult award while Counselors of Camp were presented with the youth award. The Agent of Change which is awarded to a corporate workplace and a non-profit agency that in some aspect of their daily lives, make Greater Moncton and Southeastern New Brunswick a safer, more caring and inclusive place to live for everyone. The award was presented to Raymond Roberge and the Delta Beauséjour staff as well as PEDVAC (Port Elgin District Voluntary Action Council).

This is the 18th year the Delta Beauséjour provided the wonderful venue for the United Way Kick off and, as in past year, hotel staff volunteered their time to serve at the luncheon, while – for the 14th year – Costco Wholesale donated all food for the meal.

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